As a company, our prime operating principle is a simple one: we operate based on the principle of “Exchange in Abundance.” This simply means we produce in abundance and try to give better than expected quality. We always endeavor to deliver a better product or serviced than was ordered or hoped for, and instruct our employees and principals to operate with the same mindset.
Full Dekk Music Group distinguishes itself through the commitment it undertakes with each of its artists. Contrasting the typical scenario in which a record company spends more money producing the music than they do in its marketing and promotion.
We will utilize a stable of experienced and resourceful producers to ensure the highest quality product within established production budgets. This, in conjunction with the financing and expertise necessary to stage intense, relentless marketing campaigns will guarantee the impetus necessary to create "winning" products in the marketplace.
Full Dekk's 1st artist signed was Howard “Chingy” Bailey Jr., who has created, produced and marketed 4 studio albums throughout his career. These albums have generated serveral million dollars in revenue for such companies as Disturbing the Peace and Capital Records and Def Jam Records.
A variety of these projects have surpassed the "Gold" (500,000) and Multi "Platinum" (3,000,000) sales levels and earned industry recognition through Source Awards, Soul Train Awards, Vibe Awards and American Music Awards. A plethora of other projects have been used by major networks and companies such as IMAX, NBC, ABC. Bloomfield Entertainment and many more.
We have established one record label to handle a variety of music genres including Pop, Rock, Rhythm & Blues, Hip-Hop/Rap, Urban. Full Dekk has compiled an exciting and diverse roster of recording artists. Selected over the past year, these highly talented veteran and debuting artists will enable Full Dekk to quickly penetrate the music marketplace.
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